Blog | Candy Factory Group

#Tech

2020-11-27

The Impact of the AI-Human Creativity Bond for the Future of Work

The rise of artificial intelligence (AI) has made a severe impact on jobs. Intelligent agents and robots could replace 30% of the world’s human labour. Approximately 20 million manufacturing jobs could be replaced by 2030. This information is quite alarming and we need to think for ourselves and change to upskill, reskill and deliver. READ MORE

#Tech

2020-11-10

Is WhatsApp Vanishing (Messages)?

WhatsApp is a popular instant messaging platform and nowadays, it is even more essential and a frequently used word in our daily lives. The instant messaging platform has a user base of 2 billion and it has enabled seamless connectivity by giving the opportunity for friends and family to connect with each other and share experiences.

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#Science

2020-10-29

How Digital Marketing Has Changed In A Coronavirus World?

The only thing that doesn’t change in the world is “change”. Due to the recurring pandemic situation, many aspects of life have changed. Likewise, the same phenomenon applies to digital marketing. The advertising industry in general has changed by leaps and bounds owing to the alterations in consumer behaviour.

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#Tech

2020-10-08

Let’s Become Responsible Netizens (Internet Users) During COVID-19

Social media platforms are amongst the most widely used sources of information in the world. However, there is concern about the way we use these platforms. Are we using the platforms to disseminate proper information? Spreading of misinformation during the pandemic has become a real menace;

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#Tech

2020-10-02

Why Use Emojis In Digital Communications?

Emojis have become part and parcel of our daily digital communications. It’s estimated that 700 million emojis are used every day without text on Facebook Messenger. Hieroglyphics and emojis are considered writing systems, not languages. Nevertheless, pictograms are still powerful symbols that illustrate the way people think, speak and communicate.

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#Tech

2020-09-22

TikTok Rival “YouTube Shorts” to Support Your Short-Form Content?

Google ventured in to short-form content a week ago with the launch of “YouTube Shorts”. It is still being tested in limited markets. “Shorts” was launched first in India and it provides a great experience for the creators and artists aspiring to shoot short, catchy videos with their mobile phones.

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#Science

2020-09-11

Afraid of Earthquakes? Google to the Rescue

Earthquakes are terrifying. We have seen many examples of earthquakes which have wreaked havoc across the globe. Natural disasters have brought agony to people’s lives. We live in a digitally transformed world. What if, we get a heads up before an earthquake? Sounds awesome, isn’t it?

As always Google comes with a miracle. Google rolled out a feature that not only gives you an READ MORE

#Tech

2020-09-09

The Impact of Mobile Learning In Enhancing Skills

Mobile learning is a growing trend and it is valued at 280 billion US Dollars by 2027.

What is Mobile Learning?

Mobile learning is a system of learning that occurs through multiple contexts via both content and social interactions using one’s own personal device.

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#Tech

2020-08-17

Can We Have Great Marketing and Poor Design?

Great design is important than ever before for businesses. Are you focusing on great marketing and poor design? This ultimately results in poor marketing. The most successful companies realize the value of great design and its impact on the success of the business. Modern consumer is quite aware of the power of great design nowadays and also it delivers a pleasing first impression.

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#Tech

2020-07-28

Global PC Sales Grow As The World Showcases A Trend Towards Working From Home

Worldwide PC shipments totaled 64.8 million units in the 2nd quarter of 2020, a 2.8% increase from the second quarter of 2019. There was a significant decline in COVID – 19 related supply chain disruptions. The PC market has shown revival in the second quarter of 2020. The reason for the revival is that vendors restocked their channels mobile PC demand increased. READ MORE

#Tech

2020-07-28

How Important Is Emotional Intelligence for Digital Marketing

Do you have emotional intelligence (EQ)? You may have the skill or you may be developing it currently. Emotional Intelligence is an essential skill when you consider the future of work. EQ enables a business entity to tap in to their audiences and deliver consistent branding and content. The impact of emotional intelligence on digital marketing is quite effective. Digital marketers can use emotional intelligence to bring out an emotional response or to tackle READ MORE